WFTS is the ABC affiliate for the Tampa-St. Petersburg, Florida market, owned by The E.W. Scripps Company. It broadcasts its digital signal on UHF channel 29. Its transmitter is located in Riverview, Florida.
HistoryWFTS-TV first went on the air on December 14, 1981 as an independent station. Being a flagship of the locally-based Family Group Broadcasting, the station programmed a family-oriented general entertainment format with cartoons, off-network dramas, old movies and religious shows. Its call letters originally stood for Family Television Station. An era of local ownership ended on April 22, 1984, when it was acquired by Capital Cities Communications. It was Capital Cities' first station in Florida, the group's first -- and only -- independent station, and was also the last station acquired by the group prior to its merger with ABC. Under Capital Cities, the station added more off-network sitcoms and reduced the number of religious shows and dramas on its schedule. In 1986, Capital Cities stunned the world with its purchase of ABC -- the network was ten times bigger than CapCities was at the time. CapCities owned several ABC affiliates, and two CBS affiliates: KFSN-TV in Fresno and WTVD in Durham, North Carolina. The company's combined assets exceeded FCC ownership limits at the time, so CapCities decided to keep its CBS affiliates and change their affiliations to ABC, along with WPVI-TV in Philadelphia and KTRK-TV in Houston, and sold WFTS and ABC's O&O in Detroit, WXYZ-TV, to the E. W. Scripps Company, while selling several other stations to minority-owned firms. WXYZ would figure in WFTS' history once again less than a decade later. Scripps continued the format on WFTS, running cartoons, sitcoms, movies, and dramas. A 10pm newscast was planned for the station, but did not come to fruition. WFTS picked up the Fox affiliation in 1988 after WTOG dropped it and the station began to identify on air as "Fox 28". On May 22, 1994, New World Communications came to an agreement with Fox, and most of New World's stations, including WTVT, Tampa Bay's longtime CBS affiliate, were to affiliate with Fox. Among the stations making the switch were longtime CBS affiliates WJBK in Detroit and WJW in Cleveland. Not wanting to be relegated to the UHF band, CBS heavily wooed Detroit's longtime ABC affiliate, WXYZ, as well as Cleveland's longtime ABC affiliate, WEWS-TV. Both stations were owned by Scripps. With this as leverage, Scripps told ABC that it would have to affiliate with four other stations owned by Scripps: WFTS, KNXV-TV in Phoenix (which was also due to lose its Fox affiliation to a New World station), WMAR-TV in Baltimore and WCPO-TV in Cincinnati -- the latter had to wait for ABC's affiliation contract with WKRC-TV to expire in June 1996 to switch. Scripps insisted on including WFTS and KNXV in the deal even though neither had a news department (see below). As a result, in December 1994, WFTS assumed the ABC affiliation from longtime affiliate WTSP, which took over the CBS affiliation from WTVT. WFTS then sent most of its syndicated programming to WTTA, WTOG and/or WTMV, which would also air Fox Kids. A decade later, WFTS became one of three Florida television stations, and one of the many Scripps-owned ABC affiliates that preempted Saving Private Ryan. The station is not available on Comcast cable in Venice (Southern Sarasota County) due to the presence of WWSB, an ABC station formed after WTSP's coverage of the Sarasota area was insufficient when WTSP was an ABC affiliate. This means WFTS is not available to over 91,000 cable subscribers. [1] In September 2007, both WFTS and WWSB began to carry Wheel of Fortune and Jeopardy!; previously WTSP had aired the two game shows from 7-8 p.m. Tampa-St. Petersburg is the fourth largest market with a major network on the UHF dial, while the larger markets with a major network on the UHF dial are Phoenix (KNXV-TV, channel 15), Atlanta (WGCL-TV, channel 46) and Detroit (WWJ-TV, channel 62). KNXV is an ABC affiliate while WGCL is an CBS affiliate and WWJ is a CBS owned and operated station. NewscastsDuring its days as an independent station and Fox affiliate, WFTS presented hourly newsbreaks and weatherbreaks, featuring a person reading the day's headlines or the current forecast. During the station's first few months on the air, the newsbreaks were provided by WNSI-AM 1380 (now WWMI) in audio only, over a slide that said News Check. Later on, News Checks began to feature newsreaders on camera at WFTS's studios. By the late-1980s, the newsbreaks became 28 Newsbreak or 28 Weatherbreak. These newsbreaks were discontinued in December 1994 after the station became an ABC affiliate and launched a full-scale news operation. WFTS began airing full-scale newscasts in 1994, under the "28 Tampa Bay News" handle. The newscasts initially originated from Telemation studios in Clearwater, since WFTS's studios on Tampa's east side (at the corner of I-4 and Columbus Drive) didn't have enough room for a full-sized newsroom or set. The station's news operation then moved to its new studios on Himes Avenue across from Raymond James Stadium in 1996. The station gradually added newscasts at 5-7am, 12noon-12:30pm, 5-6:30pm, and 11-11:35pm. Given the fact that many former Fox stations have switched to ABC, NBC or CBS at the time, WFTS did not falter with many stations of such that launched newscasts with no success at competing with long-standing (mostly VHF) news stations (some stations cancelled their newscasts as a result), WFTS manages to compete with rival stations in the Tampa market. However, the station is regularly in last place. In the May 2009 sweeps, the station placed last in all time slots except 6-7am (where it placed third ahead of WTSP) in the key Adults 25-54 demographic [2]. The newscast title was changed to "28 News" briefly in 2002, before being changed again to "ABC Action News" later that year due to viewer confusion with the ABC28 branding. The "Action News" all day branding is also shared with sister station KSHB-TV in Kansas City, which is an NBC affiliate. In fall 2005, the station extended its midday newscast to a full hour, from 12 noon-1pm, following the cancellation of ABC's soap Port Charles. WFTS is one of ten television stations that air consumer reports from John Matarese of ABC affiliate (and sister station) WCPO in Cincinatti. Until December 2009, WFTS was one of two stations to have two women regularly anchor an evening newscast. Wendy Ryan and Linda Hurtado anchor the 5pm newscast. Denise White and Kathy Fountain anchored the 5pm newscast on WTVT. Kathy Fountain retired on December 30th, 2009, leaving Ryan and Hurtado as the only all-female anchor team in Tampa Bay. Weather CoverageWFTS currently uses WSI's Titan HD weather system. WFTS was the first to broadcast a true high definition weathercast in the Tampa Bay area in October 2007, rival WFLA soon followed. In early September 2007, WFTS introduced its 24-hour ABC Accu-Weather channel on Bright House digital channel 629. It is also available over the air on channel 28.2. Newscast LineupWeekdays
Weekends
Digital TelevisionWFTS-TV broadcasts on digital channel 29. The station's digital channel is multiplexed: Digital channels
Analog-to-Digital ConversionWFTS-TV shut down its analog signal on June 12, 2009 [1], as part of the DTV transition in the United States. WFTS-TV's digital signal remained on its current pre-transition channel number, 29 [2] using PSIP to display WFTS-TV's virtual channel as 28. High DefinitionOn July 28, 2007 at 6:00pm, WFTS-TV became the first broadcast station newscast in the Tampa DMA to broadcast in high definition.[3] WFTS surprisingly beat out rivals WTVT and WTSP who were both rumored to be competing for the first HD newscast in Tampa Bay. News PersonalitiesCurrent PersonalitiesNews Anchors
Meteorologists
Sports Anchors
Traffic Anchors
News Reporters
Past Personalities
News/Station PresentationNewscast Titles
Station Slogans
News Music
Ownership
Viewing AreaWFTS can be seen mainly in Hernando, Pasco, Pinellas, Hillsborough, Manatee, Hardee, and Polk Counties. WFTS can also be viewed in portions of Citrus, Sumter, Sarasota, De Soto, Highlands, Orange, Osceola and Lake Counties. Trivia
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References
Categories: ABC network affiliates | Television stations in Florida | Television stations in the Tampa Bay Area | E.W. Scripps television stations | Channel 28 TV stations in the United States | Television channels and stations established in 1981 | DuPont-Columbia Award recipients | Local AccuWeather Channel affiliates Questions for article: |
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